PRIVACY POLICY

Effective date: 7.5.2026

This Privacy Policy explains how we process personal data of visitors to this website and how we use cookies and similar technologies. It applies to the use of this website and related communications, in particular via the contact form.

1. DATA CONTROLLER

The Data Controller is:

Name: Sergej Petuchov
Company ID (IČ): 033184427
Registered office: Prague, Czech Republic
Phone: +420 728 878 382
E-mail: sergeypetukhov@seznam.cz

2. PERSONAL DATA WE PROCESS

Data you provide to us
When you submit the form, we process in particular:
your name
your e-mail address
the content of your message/inquiry and any other information you choose to include

Data processed automatically
When you visit the website, certain data may be processed through cookies and similar technologies, in particular:
information about the use of the website and interactions on the website
technical information about your device and browser
cookie identifiers and advertising identifiers

The scope and type of automatically processed data depend on your cookie consent settings.

3. PURPOSES OF PROCESSING

We process personal data primarily for the following purposes:
to respond to and handle your question or inquiry submitted through the form and to communicate with you
to ensure the operation and security of the website
analytics and evaluation of website traffic
marketing, measurement, and optimization of advertising campaigns
improving the website and user experience

The website operates on an inquiry-based cycle. After you submit an inquiry, any further steps are handled individually based on agreement with the client.

4. LEGAL BASES FOR PROCESSING

Processing is typically based on the following legal bases:
handling your request/inquiry and communicating with you, i.e., steps taken prior to providing services and negotiating cooperation
our legitimate interest in ensuring website operation and security and in basic performance evaluation
your consent, in particular for analytical and marketing cookies, remarketing, and ad measurement, where such consent is given via the cookie banner

You can change your cookie preferences at any time using the cookie settings on the website or through your browser settings.

5. COOKIES AND SIMILAR TECHNOLOGIES

We use cookies and similar technologies on the website. These may include:
strictly necessary cookies for basic website functionality
preference cookies to remember choices and improve usability
analytics cookies for measurement and statistics
marketing cookies for advertising, remarketing, and campaign measurement

Cookie settings and consent
Consent to analytics and marketing cookies is provided via the cookie banner on the website.
You can refuse consent by selecting the reject option in the cookie banner.
You can later change your preferences using the consent management tool on the website, if available, or via your browser settings.

6. GOOGLE ANALYTICS AND GOOGLE ADS

We use Google services for analytics and advertising, in particular Google Analytics and Google Ads.

What may occur
These tools may use cookies and similar identifiers for:
measuring website traffic and user behavior
evaluating advertising performance
remarketing and showing ads based on prior visits to the website
creating aggregated statistics and reports

Combining information
Depending on your settings and Google service settings, Google may combine information from your visit to this website with other information available to Google, for example if you use a Google account.

Enhanced Conversions and hashing
For more accurate conversion measurement, Enhanced Conversions may be used. In such cases, selected data provided in the form, typically e-mail and potentially phone number, may be converted into a cryptographic fingerprint using one-way hashing before being sent to Google, and then transmitted in that form for conversion measurement and attribution purposes.

How to limit measurement and ad personalization
You can refuse analytics and marketing cookies in the cookie banner.
You can adjust ad personalization settings in your Google account.
You can use browser tools to limit tracking, such as the Google Analytics opt-out browser add-on.

Useful Google links
https://policies.google.com/technologies/ads
https://www.google.com/policies/technologies/cookies
https://adssettings.google.com
https://tools.google.com/dlpage/gaoptout

7. WHO MAY HAVE ACCESS TO YOUR DATA

Data may be made available, to the extent necessary, in particular to:
our employees and contractors who handle communication and service delivery
partners and vendors involved in the provision of services or the technical operation of the website
providers of analytics and marketing tools, in particular Google
CRM and related tool providers, if used to record inquiries and manage communication

We share data only to the extent necessary for the purposes stated above.

8. INTERNATIONAL TRANSFERS AND PROCESSING ABROAD

When using certain tools, data may be processed outside the Czech Republic, including in the United States and other countries where service providers maintain infrastructure or use subcontractors.

9. DATA RETENTION

We retain personal data only for as long as necessary to fulfill the relevant purpose:
data submitted through the inquiry form for the time needed to handle the inquiry and subsequent communication, and, where applicable, for the time necessary to protect our legal claims
cookies according to their type and your consent settings

10. SECURITY

We implement appropriate technical and organizational measures to protect personal data. However, no online system can guarantee absolute security of data transmission and storage.

11. NOTICE FOR U.S. RESIDENTS AND OPT-OUT RIGHTS

We do not sell personal data for money.
The use of marketing cookies and sharing of identifiers with advertising partners for targeted advertising and measurement may be considered “sharing” of personal data for targeted advertising in some jurisdictions.

Do Not Sell or Share My Personal Information
If you wish to limit sharing for targeted advertising:
reject marketing cookies in the cookie banner and in the website cookie settings
or contact us at sergeypetukhov@seznam.cz with the subject line: Do Not Sell or Share My Personal Information

When processing your request, we may ask for additional information necessary to verify the request and to carry it out.

12. LINKS TO THIRD-PARTY WEBSITES

The website may contain links to third-party websites. We are not responsible for the content of those websites or their privacy practices. We recommend reviewing the privacy policy of any third-party website you visit.

13. CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time, especially if the tools used, the scope of processing, or legal requirements change. The current version is always available on this website.

14. CONTACT

If you have any questions regarding this Policy or how we process personal data, please contact us:
E-mail: sergeypetukhov@seznam.cz
Phone: +420 728 878 382